Acumatica + HubSpot integration

HubSpot webhooks make deal-driven actions near real-time, so orders reach Acumatica in seconds. Acumatica supports push notifications on generic inquiries, which we use for customer and invoice changes where practical, backed by scheduled pulls (typically every 10 to 30 minutes) for items and inventory. We set intervals based on your API licence and volume.

We map HubSpot properties to Acumatica fields, including customer classes, attributes and custom fields exposed through a customised endpoint. Deduplication uses the Acumatica customer ID stored on the HubSpot company and domain or email matching for new records. Errors from Acumatica validation (missing tax zone, on-hold customer) are logged with the message and routed to retry or a review queue.

Yes. We can build a custom MCP server exposing Acumatica and HubSpot endpoints as tools, so an assistant can check stock, look up an account’s invoices and update a HubSpot deal in one flow. Write actions are restricted to what you approve.

A standard company, contact, item, deal-to-order and invoice sync takes a few weeks including testing in an Acumatica sandbox tenant. Customised Acumatica endpoints, multi-branch setups or project-based billing extend the build, usually to two to three months.